Kaiser Lachance Communications Renews Contract with the Canadian Marketing Association as its Agency of Record

TORONTO, July 22, 2020 – Kaiser Lachance Communications (KLC) is proud to announce that its contract to provide strategic communications support to the Canadian Marketing Association (CMA) has been renewed for a third consecutive year.

 

KLC will continue to provide day-to-day communications services and strategic public relations counsel to support the CMA as the voice of the marketing profession in Canada. The CMA’s purpose is to build trust in the power of marketing to transform business.

 

“Kaiser Lachance helps us to amplify the voice of the Canadian marketing community across a number of key audience sectors and has contributed to the successful launches of many of our recent, ground-breaking initiatives including CMA NXT and the Chartered Marketer program,” said Sara Clodman, vice-president of public affairs and thought leadership, Canadian Marketing Association. “Over the last couple of years, the KLC team has shown passion for our business and we value their counsel to identify more and better ways to communicate our expanded offerings and benefits for our members and the industry at large.”

 

“Our team is proud to continue to be a part of the CMA’s growth and success, and excited to support the CMA’s efforts in educating the marketing community and advocating for its more than 400 members in the corporate, not-for-profit, public and post-secondary sectors,” said Janine Allen, president and partner at Kaiser Lachance Communications. “Working with the CMA has also provided us with a front-row seat to emerging marketing legislation and invaluable industry trends and insights, allowing us to provide our clients with timely updates that inform our strategic marketing counsel.”

 

About Kaiser Lachance Communications

Kaiser Lachance Communications Inc. is a dynamic and rapidly growing firm with offices in Toronto and Montreal. We offer a full suite of strategic and integrated communications services with a particular emphasis on corporate, marketing and financial communications. We pride ourselves on having a knowledgeable, dedicated and experienced team, complemented by a carefully selected network of partners across North America to provide best-in-class counsel and support on every engagement. We are big enough to provide solutions-oriented, strategic communications programs and specialized services, but nimble enough to respond quickly and personally. Visit us at: www.kaiserlachance.com

 

About the Canadian Marketing Association

The CMA is the voice of the marketing profession in Canada. We serve more than 400 corporate, not-for-profit, public and post-secondary members, including Canada’s most prestigious brands. Our community also includes creative, media, and PR agencies, research firms, management consulting firms, technology companies and other suppliers to the marketing community. We support activities related to thought-leadership, professional development, consumer protection, and commercial success. We act as the primary advocate for marketing with governments, regulators and other stakeholders. Our Chartered Marketer (CM) designation ensures that marketing professionals are highly qualified and up to date with best practices. We champion self-regulatory standards, including the mandatory Canadian Marketing Code of Ethics and Standards.

 

For further information, please contact:

Shane Madill

Kaiser Lachance Communications

shane.madill@kaiserlachance.com

647.725.2520 x207